Its been a while I am working for
the promotion of my client product popup canopy outdoor tents. My daily activity is to
find the right target market for my member. When you marketing a B-B product
you need to find and focus the right target market so as to get the relevant
inquire and a valuable traffic.
My experience is that in a B-B
market buyers come up with certain specification. Unlike the consumer market
most of them exactly know what they need. They also have a target price in
their mind. The business buyers usually come and communicate with you if they
think that you are giving them the prices they are looking for.
They settle the price first then
come to other negotiation such as payment mode and terms, quality inspection
etc. There primary focus is to save the cost and therefore they try to give
time to only those suppliers who give them a cost which is okay for them.
Popup canopy tent |
As in my case the buyers usually
ask for the price of a popup canopy and then if he finds the price relevant to
his target price he replies me back. But the equation starts balancing only
when the prices are matched from both the side.